Marvel

A multidisciplinary architecture and landscape architecture firm undergoing significant transformation needed a strategy for expansion and growth.

Hausman orchestrated a comprehensive communications program to match. As Marvel evolved through a name change, a brand refresh, and an expanded leadership group, the firm needed expert guidance to effectively promote its competitive advantage. Marvel engaged Hausman to provide strategic oversight for all communications and media relations before, during and continuing after several pivotal transitions. Hausman led workshops with Marvel’s leadership team to refine messaging around the firm’s multidisciplinary approach and reposition its brand in the marketplace. Through targeted media outreach, Hausman connected Marvel’s principals with key journalists while securing high-profile coverage that showcased the firm’s expertise, people, and projects. Hausman also developed compelling content strategies across both digital and traditional platforms, ensuring consistent brand messaging as Marvel continued to transform and grow.

  • Developed a strategic communications framework that positioned Marvel for continued success

  • Cultivated, guided and mentored new leaders of the firm, preparing them for external outreach

  • Strengthened relationships with influential journalists, focusing on Marvel’s expanded capabilities

  • Secured featured articles and op-eds in prestigious design, lifestyle and general press publications

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